top of page



We carry a comprehensive line of high performance men's utility grooming and shaving products.   All of our products are designed with True Utility For True Performance® to work together to create a personalized scent profile and streamline your daily grooming and shaving needs. Crafted for rugged utility performance, with durable packaging and robust formulations, our men's utility grooming products can handle the rigors of your daily routine.  Life's full of challenges.  Your morning routine shouldn't be one of them.

Our product scents have been  carefully curated with notes of smokey undertones,  invigorating spices, and refreshing botanicals that strike the perfect balance between rugged elements and refined sophistication. Created to leave a lasting impression without being overpowering.  We use proprietary blends of essential oils and phthalate free fragrance oils, so you can confidently layer, mix or match any of our products to create infinite scent possibilities that work with all product fragrance notes and your body chemistry to create your True Signature Scent™

   Precision In Men's Grooming  


Just as iron sharpens iron, our products were created to compliment user experience so you can forge your best, and experience highly potent formulations that deliver exceptional results and true performance. They contain only ethically derived fair trade, certified organic, and botanical ingredients, meticulously chosen for their effectiveness.  We carry the highest and most effective organic concentrations in men's grooming.  You can trust that our products are free from synthetics,  harmful additives, unnecessary pore clogging ingredients, or skin irritants.


All of our products have undergone extensive testing in the manufacturing process and are produced under FDA guidelines in fully compliant, registered, and certified organic facilities, and a separate micro-soapery facility.  Some of our products contain non organic ingredients for the purpose of formulation and to prolong shelf life.  We use both unrefined and refined butters, oils and waxes in our products.  Products with ingredients that have gone through the refining process have had impurities,  acids, odors, and toxic metals removed to improve texture and performance,  yielding  the highest level of purity, and a longer shelf life for cosmetic purposes.  These ingredients undergo a natural refinement process using steam, air and sunlight, or natural clay filtration.   For a full list of each product's ingredients, please visit the corresponding product page.  

Every product page provides a detailed scent profile, product information, and listed ingredients, as well as suggested item pairings so you can master your day, every dayWe use essential and natural fragrance oils in our formulations.  Our natural fragrance oils are made from natural isolates extracted from plant botanicals and then blended into fragrance oils. They  do not contain synthetic or petroleum compounds.  We adhere to the IFRA Standard Guidelines for our product fragrances. 

Our products are cruelty free, ph balanced, anti-fungal, anti-microbial, and do not contain parabens, sulfates, chemical surfactants, animal by products or hormones, synthetic compounds, or phthalates. We use BPA-free recyclable containers in the manufacturing process.  All products are shipped direct from our facility to you to protect their integrity and safety, and are proudly Forged In The USA. 


Experience the perfect blend of rugged performance and refined sophistication.  Men's Grooming Made Better™



As Seen In
*Select Markets
bottom of page